The contractors who win AMP 9 won't start preparing in 2030.
They'll have started now.
AMP 9 begins in 2030. For contractors who want to compete seriously for that work, the window to build authority, credibility and visibility is right now — not in two years when the preparation window has closed.
The AMP 9 Authority Programme is a 12 to 18 month engagement built specifically for utilities contractors who want to be properly positioned before that cycle begins.
What the programme does
A single film tells people what you do.
A programme tells people who you are.
Over 12 to 18 months we build between six and ten authority films that layer your story — your delivery capability, your people, your expertise, your leadership and your vision.
Each film stands alone and can be used immediately. Together they build something that fundamentally shifts how framework decision makers see your business.
This isn't content for content's sake. Every film is planned around one goal — positioning your business as the most credible, capable and visible contractor in your space before AMP 9 begins.
What makes this different from a standalone film
A standalone film captures a moment.
The AMP 9 Authority Programme builds a body of work.
When you join the programme you get more than a series of films. You get a dedicated authority partner who invests time in understanding your business, your market position, your goals and the story you need to tell over the next 12 to 18 months.
That means:
A full programme strategy session before any filming begins
A clear plan for how your story builds and develops across every film in the series
A monthly strategy meeting to review how your content is landing, how it is being used and plans for the next film
A mid-programme review to assess progress and adjust the plan if needed
A final programme review at the end of the engagement to ensure your content is working as hard as possible as AMP 9 approaches
The result is a complete body of authority content that positions your business as the most credible, capable and visible contractor in your region — before AMP 9 begins.
An Exclusive Engagement
The AMP 9 Authority Programme is not a video package.
It is a strategic authority partnership built around your business, your goals and your position in the market over 12 to 18 months.
We become embedded in your story. We learn your business, your people, your delivery and your ambitions. Every film we produce is planned as part of a larger narrative that builds your authority systematically and deliberately ahead of AMP 9.
This is not something your competitors can replicate — because this programme is available to one utilities contractor per region only. Once your region is taken it is closed.
This exclusivity applies to the AMP 9 Authority Programme only. For standalone films, pilot projects and other content work we are happy to work across the sector without restriction.
Current Regional Availability
North West — 1 place available
Yorkshire — 1 place available
Midlands — 1 place available
Anglian — 1 place available
Southern — 1 place available
South West — 1 place available
Wales — 1 place available
Scotland — 1 place available
Authority Content That Works Harder Than You Think
Most contractors think of video as something to put on their website or share on LinkedIn.
The AMP 9 Authority Programme produces content that works across every touchpoint that matters to framework decision makers.
Your films can be used for:
LinkedIn and professional social channels to build visibility and engagement across your network
Bid support presentations to show framework providers real evidence of your delivery capability
Your company website to establish immediate credibility with anyone who looks you up
New client presentations to demonstrate expertise before a relationship has even begun
Recruitment and employer branding to attract the right people as you scale
Internal communications to build culture and pride across your growing team
Framework provider meetings to show — not just tell — the quality behind your work
When a framework decision maker looks your business up before a tender — and they will — what they find shapes their perception before you have even spoken to them.
The AMP 9 Authority Programme ensures what they find reflects the business you have actually built.
The Film Topics — Building Your Story Layer by Layer
Every programme is planned around your specific business and goals.
Below are ten example film themes that a typical AMP 9 Authority Programme might include.
Each film tells its own story. Together they compound into something far more powerful — a complete picture of your business that no competitor in your region can match.
Film 1: Who You Are
Introduces your business, your leadership team and what you stand for. Sets the tone for everything that follows and establishes your authority from the top down. This is the film that answers the question every framework provider is really asking — who are these people and can we trust them?
Film 2: Complex Delivery in Action
A technically demanding project captured as it happens. Shows your team planning, adapting and executing under pressure. Demonstrates that your capability isn't just claimed — it's real, visible and repeatable.
Film 3: The Hidden Expertise
The planners, designers, materials team and operational management. The people who make complex delivery possible but who nobody outside your business ever sees. This film shows that authority isn't just happening on site — it's baked into every part of your business.
Film 4: Our People
The individuals behind the work. Their expertise, their pride and their commitment. Powerful for recruitment and employer brand as you scale — and compelling for framework providers who want to see the depth of talent in your organisation.
Film 5: Safety and Standards
How safety culture runs through everything you do — from planning through to delivery. Critical for framework credibility and supply chain trust. Shows that your commitment to safety isn't a box you tick — it's how your business operates every day.
Film 6: Innovation and Problem Solving
How your team adapts when conditions change. The revised plan, the unexpected challenge, the solution delivered under pressure. Demonstrates the depth of expertise and experience that separates your business from less experienced contractors.
Film 7: Your Supply Chain Relationships
How you work alongside framework providers and principal contractors. Social proof that positions you as a trusted, collaborative long term partner — not just a supplier.
Film 8: New Capabilities
Showcasing new equipment, new skills or new capacity. Signals to the market that you are a business investing in its future — growing with purpose and ready for larger and more complex opportunities.
Film 9: A Project Story
The full story of a single project from start to finish. Brief, planning, challenges, delivery and outcome. Shows the complete picture of what it takes to deliver at your level and the expertise involved at every stage.
Film 10: Where We Are Headed
Senior leaders sharing strategic vision, growth ambitions and AMP 9 plans. Positions your business as one that knows where it is going — and has the capability, the team and the track record to get there.
How These Films Compound
A single film shows one dimension of your business. Six to ten films show the whole picture.
Each film you add builds on the last — reinforcing the same core message from a different angle. By the end of your programme a framework decision maker knows your leadership, your delivery capability, your people, your safety culture, your innovation and your ambitions.
That level of familiarity and trust cannot be built with one video. It cannot be bought with advertising. And it cannot be replicated by a competitor in your region because this programme is exclusive to you.
That is what authority looks like.
Minimum Commitment
To qualify as an AMP 9 Authority Programme a minimum of six films is required across the engagement.
This is the foundation needed to tell your story with the depth and consistency that genuinely shifts market perception. Fewer than six films does not build the body of work needed to make a meaningful impact ahead of AMP 9.
For contractors who want a single film or a smaller project our standalone authority films are the right starting point.
Example Investment
Every programme is fully scoped and priced together with you. Your final investment will reflect the number of films, the complexity of your delivery, your location and the assets required at each shoot.
To give you a sense of scale:
6 film programme across 12 months From £42,000 — approximately £3,500 per month
8 film programme across 15 months From £52,000 — approximately £3,466 per month
10 film programme across 18 months From £60,000 — approximately £3,333 per month
All figures are examples only. Every programme is scoped and agreed together before any commitment is made — ensuring the investment reflects exactly what your programme includes and what it takes to deliver it properly.
How We Scope Your Programme
We don't send a price list and ask you to pick a package.
Every AMP 9 Authority Programme starts with a scoping conversation where we take the time to understand your business, your goals, your delivery stories and the audience you want to reach.
From that conversation we build a programme proposal tailored specifically to you — the right number of films, the right topics, the right timeline and a clear investment figure.
There is no obligation after that conversation.
This programme is for you if:
You are a utilities contractor with serious ambitions for AMP 9
You want to build a body of authority content that compounds over time
You want framework decision makers to know your name, your work and your capability before AMP 9 begins
You understand that the contractors who win AMP 9 will be the ones who started building their authority now
This programme is not for you if:
You are looking for a one off video
You are not thinking about long term growth and positioning
You are not ready to invest in building something that lasts
The Landscape Has Changed
Since February 2025 contractor performance on public contracts is publicly reported.
Prime contractors face greater scrutiny over the quality of their supply chain.
AMP 9 begins in 2030 — the window to build authority and credibility is already open.
The contractors building authority now will be better positioned when it matters most.
Authority content isn't just about visibility. It's about protecting and growing your position in the supply chain — and being ready when AMP 9 begins.
Work with us
Book a Discovery Call
If you are a utilities contractor ready to start building your authority ahead of AMP 9 we would love to talk.
Every programme starts with a scoping conversation so we can understand your business, your goals and build something that works for you.
There is no obligation after that conversation. But for contractors who are serious about AMP 9 preparation it is the most important 45 minutes you will invest this year.
Book a 15 Minute Discovery Call